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Division Marketing Executive Job Description

Job Description

Job Title: Division Marketing Executive

Reports to: Division Sales & Marketing Director

Hours: 39 hours per week – permanent

Location: M&H Plastics, London Road, Beccles, Suffolk, NR34 8TS

Job Purpose:

To provide marketing, digital and media support to the Divisional Management Team and those sites without marketing personnel across the division. To support the management team in coordinating marketing activity and consistency across the division.

Responsibilities:

  • Update the company websites and intranet to ensure the sites are of a consistently high presentational standard.
  • To actively disseminate news and messages through the website.
  • To proactively market the sites to maximise their use and effectiveness.
  • To drive marketing opportunities and deliver results through proactive campaigns.
  • To provide regular digital analytics reports to line manager.
  • Compilation of bi-monthly/quarterly New Additions and PowerPoint Presentations for circulation within M&H Division.
  • Create, circulate and report on electronic mailing/e-shots.
  • Collation analysis and presentation of marketing activity.
  • Effective internal and external communication of all new product initiatives, new materials and collateral.
  • Develop standardised tools and templates (with brand/local manager support).
  • Support the Division’s marketing needs.
  • Establish marketing collateral templates for the Division, various market sectors and the sites.
  • Update and maintain relevant social media formats.
  • Internal communication – ensure brand consistency and implementation through the division, broadcast reports, internal newsletter etc.
  • Brand management – Implement consistent brand messaging and link to RPC Group templates and expectations. Ensure brand protection and conformance of the brand guidelines.
  • The post holder may be required to perform duties other than those given in the job description. The particular duties and responsibilities attached to the post may vary from time to time without changing the general character of the duties or the level of responsibility entailed. Such variations are a common occurrence and would not themselves justify the re-evaluation of the post.

Person Specification

Essential qualifications, skills and knowledge:

Selection CriteriaMethod of candidate assessment
Marketing DegreeApplication form
Competent in the basic use of Microsoft Word, PowerPoint, Excel, CRM awareness, Adobe Photoshop, Illustrator.Application form
Competence to analyse marketing data.Application Form / Interview
The ability to work on one’s own initiative to achieve objectives and taking responsibility for work/actions undertaken.Application Form / Interview
The ability to communicate effectively, verbally and in writing, and at all levels within the Division.Application Form / Interview
Plans and organises own work, ensuring a high level of accuracy in all work undertaken.Application Form / Interview
Has a logical and methodical approach to problem solving/fault finding issues.Interview
The ability to work under pressure, remaining calm and in control with the ability to meet tight deadlines.Interview

Desirable qualifications, skills and knowledge:

Selection CriteriaMethod of candidate assessment
Experience of working in the personal care market.Application Form / Interview
Knowledge of M&H products and components.Application Form / Interview